is a site dedicated to educating others about the benefits of supplementing for healthy living with fish oil from the Anchovy- the premium source of Omega 3 Essential Fatty Acids, EPA (Eicosapentaenoic Acid)and DHA (Docosahexaenoic Acid).*

The Anchovy is attractive compared to other species of fish oil sources because its small size and short life-span make it less likely to be contaminated by the type of toxins generally found in ocean waters, such as mercury and PCBs. Basically, not all fish oils and fish oil products are created equal.

Every cell membrane in a body contains fatty acids and Essential Fatty Acids are the necessary fats that help support many bodily functions for us all. Unfortunately some of these "good fats" are not produced by a body on its own and must be provided by supplementing the diet. This is why it's important to choose a supplement that is not only rich in essential fatty acid content, but also safe.

It is equally important to choose a product that clearly states on the label the species of fish that is providing the oil and resulting Essential Fatty Acid content and in our opinion that source should be the Anchovy.

A label that is not species specific could in fact indicate that the source is bottom feeders, scavengers or even other types of fish not suited for consumption by pets or people!
Pets will benefit just as much as people. The anchovy fish oil is easily digested by most all pets and most all will enjoy the flavoring it will provide when added to their normal pet food brand.
* EPA and DHA are not recognized as an essential nutrients by the AAFCO Dog or Cat Food Nutrient Profiles